Project: Pinterest Carousel. Role: Design and production. Challenge: To design a carousel ad that showcases the lighting collection and promotes the brand. Software: Photoshop. Project: Facebook Ads. Role: Design and production. Challenge: To design compelling ads that promote the holiday collection and the brand. Software: Photoshop. Project: Instagram stories. Role: Design and production. Challenge: To design a series of festive holiday Instagram Story graphics within seasonal branding guidelines. Software: Photoshop and Illustrator. Project: Facebook Ad. Role: Design and production. Challenge: To design a software ad that promotes an updated and modern version of the software to existing clients. Software: Photoshop.
Project: Web site ad. Role: Design, production, image preparation. Challenge: To design an ad that successfully drives traffic to the web site and increases awareness of the company. Software: Photoshop. Project: Digital Advertising Campaign. Role: Design and production. Challenge: To design a series of simple, but eye-catching ads that drive traffic to the web site. Software: Photoshop and Illustrator. Project: Digital advertising campaign. Role: Concept, design, development and image preparation. Challenge: To design a cohesive campaign within a limited budget that ran on a newspaper web site and builds brand recognition for a new ferry service. Software: Photoshop. Project: Instagram Ad Campaign. Role: Design and production. Challenge: Design a social media campaign that generates excitement for a summer happy hour series. Software: Photoshop and Illustrator. Project: Instragram Ad Campaign. Role: Design and production. Challenge: Design a social media campaign that generates excitement for a summer happy hour series. Software: Photoshop and Illustrator. Project: Web site banner ads. Role: Design, production. Challenge: To design a series of small, but powerful advertisements for a hotel that follow a strict set of branding guidelines. Software: Photoshop. Project: Digital advertising campaign. Role: Concept, design and development. Challenge: To design a series of animated digital ads that ran on various web sites to inspire viewers to make holiday bookings and to build brand recognition. Software: Animate, Photoshop.
